2005
Arresting design - Loustal
ARRESTING DESIGN: Illustration in the Market Place
By Alain LaCharte. Preface by Phillipe Starck.
Hardcover: 260 pages
Illustrations:
520 colour, 0 b/w
Publisher: Editions Scala France (February 25, 2007)
Language: English
ISBN-10: 2866563840
ISBN-13: 978-2866563844
Product Dimensions: 12.4 x 10.6 x 1.1 inches
Alain Lachartre with Françoise Aveline
translation from the French by Alison Culliford
Book Description
An in-depth examination of the role played by advertising draughtsmen
and the huge influence of their work and visions, featuring more than
sixty artists and illustrators: a unique panorama of contemporary French
design.
Leading French commercial illustrator LeCharte gives us a glimpse inside
the fast-paced world of professional design. This oversized book
features the works of more than sixty illustrators while illuminating
the tricky balance between art and commerce. Scrumptiously rendered
artworks are on display while the accompanying text explains how the
artistic process must also meet the clients needs. More than a who's-who
of Gallic illustration (including Tardi, Loustal, Le-Tan, Mattoti
and more), this could be a textbook for illustrators worldwide.
Editions Scala, 2007
Graphics, Design & Advertising
From Jacques Tardi for Chanel, to Floch for
Veuve Clicquotâ from Pierre Le-Tan for Renault to Jean Philippe Delhomme
for Le Bon Marche, the creative powers of great illustrators play an
essential role in the creation of some of the most prestigious brands in
the world. Sketches, designs, models, comic strips, plans and texts
illustrate the process and various stages of this creation, from
conception to final result, underlining the essential exchange between
the client's vision and ambition and its translation through the skill
of the draughtsman. Seen through the eyes of Alain Lachartre, one of the
best-known figures in the world of French commercial design, Arresting
Design features the images of 60 artists and illustrators, who also
comment on their work for the first time
http://www.scalapublishers.com/design.php?ID=207
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